Empowering children's food packaging design with empathy theory: application scenarios, challenges, and improvements
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1.Zhejiang University of Water Resources and Electric Power, Hangzhou, Zhejiang 310018, China;2.Tsinghua University, Beijing 100084, China

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    Abstract:

    From the perspective of the reinforcement effect that empathy theory has on children's food packaging design, the current application of this theory in this field primarily focuses on empathy. It aims to achieve a two-way emotional connection between children and parents through the concrete expression of children's psychological empathy and the implicit transmission of parental values. The analysis of the application scenarios of empathy theory in children's food packaging design reveals three major breakpoints in children's psychological empathy, three major obstacles in the transmission of parental values, and technical bottlenecks in emotional transmission functions. To overcome these limitations, it is necessary to enhance the precise adaptation of children's psychological empathy, build a trust system for the transmission of parental values, and innovate the technical application models for emotional transmission.

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李莹.移情理论赋能驱动下儿童食品包装设计的应用场景、现存问题及完善路径[J].食品与机械英文版,2026,42(1):243-248.

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History
  • Received:August 22,2025
  • Revised:December 10,2025
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  • Online: January 23,2026
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